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Thursday, 21 November 2024

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Profile of Brand Management

Magazine Title	:	Brand Management
Category	:	Institutional Magazines
Sub Category	:	Marketing
Location	:	India
Language	:	English
Frequency	:	Quarterly
Annual Subscription (Within India)	:	Rs 1100.00
Annual Subscription (Outside India)	:	48 US$
Country of Publication	:	India

About the Magazine

The IUP Journal of Brand Management is a quarterly journal that focuses on brand equity, brand image, brand extension, brand valuation and brand associations. IJBrM seeks to provide a platform for researchers in the field of brand management to publish their finding

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